You get the beauty industry. You get that clients hire you because they’re obsessed with what you can do to their hair, lashes or nails. But while your balayage breaks hearts or your acrylics turn heads, you don’t know how to make your business look as good as your clients do.
So, you scroll Canva for yet another new template to post on Instagram and wonder why you can’t get more clients in your chair—or charge more for your services. Wonder no more, friend. As a hairstylist turned Brand Coach, I’ve been where you are, I know what you’re missing, and I’m here to help.
If beauty is in the eye of the beholder, your business better get prettier, like, yesterday. Because dream clients want more than skill—they want the full experience. Energy, aesthetics, and a brand that screams “I’m the one.” But looks aren't everything. I don’t just make things look pretty—I will help you build a brand that actually works for you. Together, we’ll turn your business into a booking magnet that reflects your confidence and unique expertise.
For 15 years, I was a hairstylist—it was the beginning of my love affair with texture, subtle imperfections, and au naturel colour palettes. But beyond the artistry, I learned what truly makes a beauty business thrive: boundaries, signature services and pricing yourself to profit. Now, I'm a Brand Coach and I work exclusively with beauty pros because I get your industry, and I know what you need to do to look (and book) like the pro you are.