Ready to make more money behind the chair—without working more? Let's talk about it!

Making You Look as Good as Your Clients Do

You know how to make people feel confident, seen, and at ease in your chair. Now you’re ready for your brand and website to do the same for you.

If you’re here, it’s because you’re a beauty pro with vision, heart, and serious talent.

· minimal · grounded · soulful · timeless · effortless · intentional · earthy · clean · natural · coastal · organic · authentic
· minimal · grounded · soulful · timeless · effortless · intentional · earthy · clean · natural · coastal · organic · authentic

You’re ready to be booked-out & known for what you LOVE.

Not just booked and busy, but booked-out with dream clients who see the value in your art. Branding is an extension of your presence. The way your energy speaks before you do. It’s how you show up when you’re not in the room: the first impression, the invitation.

Imagine sending someone to your website and KNOWING it matches the experience you offer in real life. That your dream clients will feel it, trust it, and enter their card info without hesitation.

When your brand is aligned, it'll draw in your dream clients. It sets the tone, sparks connection, and invites them in... The experience starts before they ever sit in your chair.

You’re ready to be booked-out & known for what you LOVE.

Not just booked and busy, but booked-out with dream clients who see the value in your art.

Branding is an extension of your presence. The way your energy speaks before you do.

It’s how you show up when you’re not in the room: the first impression, the invitation.

Imagine sending someone to your website and KNOWING it matches the experience you offer in real life.

That your dream clients will feel it, trust it, and enter their card info without hesitation.

When your brand is aligned, it'll draw in your dream clients.

It sets the tone, sparks connection, and invites them in...

The experience starts before they ever sit in your chair.

I believe in design that’s collaborative, thoughtful, & rooted in your energy, so every detail feels like you.

I love working with

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the design services

Branding services

For the beauty pro who’s booked, trusted, and damn good at what you do

let's get started

what you get

Custom Brand Design

Designing custom is how we take your signature style and translate it into visuals that work hard for your business, so you’re not just looking the part, you’re becoming unforgettable.

Because looks matter— but you already knew that.

You’ve got the skills, the schedule, and loyal dream clients. Now it’s time for a brand that actually shows who you are and what you’re known for.

A full brand identity built from the ground up to match the vibe, quality, and trust you deliver to your clients.

THE BRAND VISUALS
Logos (primary logo + variations), custom colour palette, and typography pairings. Brand pattern and textures that add depth and personality to your look.

YOUR BRAND VIBE, DEFINED
A custom moodboard and big-picture direction that guides the feel of your brand, plus a presentation and brand guidelines so you (or anyone you hire) can use your visuals with confidence and consistency.

LAUNCH-READY GRAPHICS
Branded graphics designed to help you confidently show up and announce your new brand.

YOUR BRAND WALK-THROUGH VIDEO
A custom video explaining your brand, so you understand what everything means and how to actually use it confidently.

who it's for

You’ve already built a name for yourself behind the chair and now you want your visuals to match your reputation and client experience.

You’re done DIYing and you’re ready for a professional brand that feels aligned.

You want people to recognize your brand the second they lay eyes on it.

You’re investing in the next level of your business and know your brand identity needs to rise with you.

You’re done chasing ideas and ready for a brand that feels effortlessly you.

Investment

$4000 CAD (Payable in 3 instalments)

We’ll start with a free 30-minute vibe check to make sure we’re aligned and this is the right next step.

If it’s a yes from both of us, a signed contract and first payment secures your spot in my calendar, then we dive into the process.

the process

This is a collaborative 3–4 week experience, designed to give you clarity and confidence.

  • In-Depth Questionnaire
  • 90 Minute Brand Strategy Call
  • Single Concept Approach
  • 2 Rounds of Revisions
  • Final Delivery of Assets

Branding services

This is your brand foundation, simple on purpose, rooted in meaning, and designed to give you everything you need to confidently launch or refresh your visual identity.

It’s focused, grounded, and clear, the kind of branding that supports your growth, reflects your style, and grows with you as your business evolves.

For the beauty pro who’s ready to show up with a brand that's unmistakably you

let's get started

what you get

MINI Brand Design

A foundational brand identity rooted in strategy, designed to help you show up clearly, cohesively, and confidently.

ESSENTIAL BRAND ELEMENTS
Primary logo, brand mark, colour palette, and typography pairings, the visual tools you need to look polished and professional, online.

CREATIVE FOUNDATION
A custom moodboard and focused brand direction to guide the tone, vibe, and feeling of your brand.

YOUR BRAND, AT A GLANCE
A mini brand presentation that outlines the creative strategy and direction behind your visuals, so you feel grounded in what your brand stands for and how to use it.

A CHEAT SHEET TO STAY CONSISTENT
A brand guide that shows you how to apply your logo, colours, and type so you stay consistent where you show up.

who it's for

You’re just getting started and want to look polished and professional from day one, because intentional branding from the start sets you up for success.

You’re craving clarity and consistency in how you show up online.

You’re on a tighter timeline or budget, but you still want your brand to feel thoughtful, cohesive, and aligned with your bigger vision.

You’re so over looking for inspiration and want a clear, confident brand without the guesswork.

Investment

$2400 CAD (Payable in 2 instalments)

We’ll start with a free 30-minute vibe check to make sure we’re aligned and this is the right next step.

If it’s a yes from both of us, a signed contract and first payment secures your spot in my calendar, then we dive into the process.

the process

This is a one-week deep dive to craft a brand that feels intentional and aligned.

  • In-Depth Questionnaire
  • 90 Minute Brand Strategy Call
  • Single Concept Approach
  • 1 Round of Revisions
  • Final Delivery of Assets

CUSTOM vs. Mini Brand

Custom BRAND DESIGN

3-4 week launch
$4000
2 round of revisions
The Visionary, more art + intention
Video overview + brand presentation

MINI BRAND DESIGN

1 week launch
$2200
1 round of revisions
The Starter, more clarity + momentum
Brand presentation

Still not 100% sure which option is best for you... Book a free call!

TIMELINE
PRICE
FLEXIBIILITY
IDEAL FOR
SUPPORT

Which is the best branding option for you? Let's compare the two.

CUSTOM vs. MINI BRAND

Which is the best branding option for you? Let's compare the two.

Custom brand design

mini brand design

TIMELINE
PRICE
FLEXIBIILITY
IDEAL FOR
SUPPORT

3-4 week launch
$4000
2 rounds of revisions
The Visionary, more art + more intention
Video overview, presentation + guidelines

1 week launch
$2400
1 round of revisions
The Starter, clarity + momentum
Mini presentation + brand guide

Still not 100% sure which option is best for you... Book a free call!

Website services

Your custom site will blend elevated visuals with intentional strategy. Designed to streamline inquiries, connect with dream clients, and make your offerings feel irresistible and of course, easy to book. 

This is about turning your online presence into a brand experience that does the talking and the converting for you.

A one-of-a-kind website for your one-of-a-kind Beauty business

let's get started

what you get

Custom WEbsite Design

Your website will look and function beautifully on both desktop and mobile devices, whether your clients are scrolling on their phones or browsing on a laptop, the experience will be seamless, professional, and fully on-brand.

We’ll integrate your brand throughout the site, including colours, fonts, and imagery, so your online presence feels cohesive and authentic. Please note: having your branding completed beforehand is essential for a custom website.

PAGES INCLUDED
  • Five main website pages
  • Instagram links page
  • Custom contact form
  • Privacy policy + terms & conditions pages
  • Coming soon page
  • 404 “lost” page

TECH SETUP + SUPPORT
  • Showit SEO setup to help your site get discovered on Google
  • Integration of third-party tools like your booking system
  • Domain setup and website launch support
  • Personalized video walkthrough tutorial so you feel confident managing your site

who it's for

Custom website design is about creating an online experience that’s 100% yours and unique with no limits. It’s tailored to your brand, your signature services, and exactly how you want to connect with dream clients.

Every detail is thoughtfully designed to fit your business goals and workflow, including seamless booking integrations and any special features you need. Choosing custom means investing in a website as unique as your experience, a true reflection of your vision and a foundation built for long-term growth.

Made custom for the creatives who love putting their personal stamp on everything.

Investment

$5000 CAD + (Payable in 3 instalments)

We’ll start with a free 30-minute vibe check to make sure we’re aligned and this is the right next step.

If it’s a yes from both of us, a signed contract and first payment secures your spot in my calendar, then we dive into the process.

the process

A focused 4-week process built around your unique brand and goals.

  • In-depth questionnaire to understand your vision and goals
  • 90-minute brand strategy call to align on direction and details
  • Home page design presentation for your initial look and feel
  • Full website presentation showcasing every page and feature
  • Two rounds of revisions to fine-tune everything until it’s perfect
  • Domain setup and website launch (party time!)
  • One week of support post-launch to make sure everything runs smoothly

Website services

Custom vibe, without the custom price tag

let's get started

what you get

WEbsite TEMPLATE CUSTOMIZATION

It’s the perfect way to get a beautiful, streamlined website without the wait.

And the faster you launch, the faster you start making more money.

You choose a template layout that calls your name, then I take over and customize it fully for your brand. No DIY stress, just a professional designer's touch to get your brand ready-to-book, quick!

What you see is what you get, in the best way. You’ll choose the template that already feels aligned with your brand, and I’ll fully customize it for you.

You’re getting a polished, designer-quality site created for you by someone who understands your industry, your clients, and how to turn browsing into bookings.

  • Brand integration
  • Contact form setup
  • Booking system integration
  • Instagram feed integration
  • Third-party integrations as needed
  • Showit SEO setup
  • Domain setup
  • Access to a video tutorial library

who it's for

You’re a creative, you like to see what you’re getting before you commit. This is for the hairstylist who wants to scroll through a curated collection of templates, pick the one that fits their vibe, and know exactly what the layout will look like. No starting from scratch, no guessing.

Then I take your brand assets and bring the whole thing to life. It’s polished. It’s professional. It’s on-brand. Without the custom price tag.

Perfect if you want to launch fast, so you can start attracting your dream clients by next week.

Investment

Single page $1600 CAD | Multi-page $2200 CAD (Payable in 2 instalments)

We’ll start with a free 30-minute vibe check to make sure we’re aligned and this is the right next step.

If it’s a yes from both of us, a signed contract and first payment secures your spot in my calendar, then we dive into the process.

the process

This is a 3 day accelerated experience.

PICK + PURCHASE YOUR FAV TEMPLATE 
Scroll through the collection, pick the one that fits your vibe, and purchase it. You’ll know exactly what layout you’re getting, no surprises.

BRAND QUESTIONNAIRE + ASSETS
You’ll fill out a form that gives me everything I need: your brand details, copy, images, and any must-have integrations.

DISCOVERY MEETING
We’ll hop on a call to align on your brand direction, content, and integrations, so everything’s intentional, tailored and set up for a quick, seamless delivery.

CUSTOMIZATION + INTEGRATION
I bring your brand to life, from visuals, copy, booking system, Instagram feed, SEO, all of it.

EDITS + LAUNCH
You’ll get one round of refinements, then we get your polished, professional website launched, in just 3 days.

CUSTOM vs. WEBSITE TEMPLATE

CUSTOM vs. WEBSITE TEMPLATE

Which is the best website option for you? Let's break it down.

+ Template Customization

Custom Website

Website Template

TIMELINE
PRICE
FLEXIBIILITY
IDEAL FOR
SUPPORT

Launch in one week
$1600-$2200+ (depending on template)
Choose your template, I do the work
Fast paced, hands-off, streamlined
Pro setup with video tutorial access

4-6 week launch
$5000+ (depending on your needs)
100% unique to you + your needs
Slower pace, collaborative, specific
1:1 done-for-you + video overview

Instant access, do at your own pace
$299-$489
Easy to customize to your brand
Budget-conscious, DIY lovers
Self-guided with video tutorials 

Still not 100% sure which option is best for you... Book a free call!

Custom Website

4-6 week launch
$5000+ (depending on your needs)
100% unique to you
Slower pace, collaborative, specific
1:1 done-for-you + video overview

Website Template

Instant access, do at your own pace
$299-$489
Easy to customize to your brand
Budget-conscious, DIY lovers
Self-guided with video tutorials 

+ Template Customization

Launch in one week
$1600-$2200 (depending on template)
Choose your template, I do the work
Fast paced, hands-off, streamlined
Pro setup with video tutorial access

Still not 100% sure which option is best for you... Book a free call!

TIMELINE
PRICE
FLEXIBIILITY
IDEAL FOR
SUPPORT

Which is the best website option for you? Let's break it down.

investment $750 CAD

Your to-do list? Handled.
Your brand? Realigned.

  • Website updates or upgrades
  • A new sales / service page
  • Graphics for a new offer
  • IG highlights / pinned posts
  • creative direction
  • Designing print materials

exclusively for returning clients

what we can get done

You’ve launched. You’ve evolved. Now it’s time for your brand and website to evolve with you.
It’s tempting to stick with what’s “good enough,” but checking off that lingering to-do list creates space for aligned opportunities—and more income. Consider this is your personal design day appointment.

We’ll start with a clarity call, then dive into focused, intentional design work to realign your brand and website with where you’re at—and where you’re headed. You stay in artist mode, I’ll handle the rest. Delivered by end of day.

The brand realignment

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HOW it WORKS

let me get to work

BOOK A free CALL

Fill Out the Questionnaire

Tell me all the juicy details. I’ll use this to get fully up to speed on your business, vision, and what support you actually need.

Let's connect. Fill out the form or book a 30-minute call so I can learn about your business goals and help you figure out the best next step.

While you stay in your zone of genius, I’ll design everything for dream clients to say yes, so you can book out your Signature Services.

Curious what we could create together?

"A brand design that feels completely tailored to me."

daniela quarto | daniela quarto hair

"Mel outdid herself. It was exactly what I wanted!"

janet bevilacqua | pillars salon

"Mel truly understood what I was envisioning."

Geeta dayal | By charley Madison

"Mel captured the essence of my brand’s personality!"

Torey Kehoe | honeypot health

"WOW! Mel truly blew me away with her attention to detail."

Maki Mak | maki mak hair