You get the beauty industry. You get that clients hire you because they’re obsessed with what you can do to their hair, lashes or nails—or what you can do for their physical, mental and spiritual wellness.

But while your balayage breaks hearts, or your Pilates class sculpts muscles, you don’t know how to make your business look as good as your clients do.

So, you scroll Canva for yet another new template to post on Instagram and wonder why you can’t get more clients in your chair—or charge more for your services. Wonder no more, friend. As a hairstylist turned brand designer, I’ve been where you are, I know what you’re missing, and I’m here to help.

You're already an expert, you need the brand and website to show it.

If beauty is in the eye of the beholder, your business better get prettier, like, yesterday. Because your dream clients aren’t going to invest in a beauty pro who doesn’t invest in themselves. After all, looks matter. That’s where branding comes in: To make your business look as good as your clients do.

Beautifying businesses
since 2021

HOW I CAN HELP

WEB DESIGN

BRAND DESIGN

Your virtual business card, but make it bookable.

It’s like a cut and colour, but for your business.

I love WORKING WITH SALONS & STYLISTS, ESTHETICIANS, YOGA & PILATES INSTRUCTORS, NATUROPATHS & MORE

WORK WITH ME

I LOVE WORKING WITH SALONS & STYLISTS, ESTHETICIANS, YOGA & PILATES INSTRUCTORS, NATUROPATHS & MORE • I LOVE WORKING WITH SALONS & STYLISTS, ESTHETICIANS, YOGA & PILATES INSTRUCTORS, NATUROPATHS & MORE • I LOVE WORKING WITH SALONS & STYLISTS, ESTHETICIANS, YOGA & PILATES INSTRUCTORS, NATUROPATHS & MORE • I LOVE WORKING WITH SALONS & STYLISTS, ESTHETICIANS, YOGA & PILATES INSTRUCTORS, NATUROPATHS & MORE•

work with me

“I’ve had so many compliments on my branding already!”

LITTLE WHITE LIES BEAUTY SHOP

“Mel outdid herself. It was exactly what I wanted!”

giu pietrantonio

“Mel delivered above and beyond my expectations.”

sara bailey

“Mel fully understood our branding needs. We’re delighted.”

heather mcloughlin

“Mel captured the essence of my brand’s personality!”

Torey Kehoe

"WOW! Mel truly blew me away with her attention to detail."

Maki Mak

For 15 years, I was a hairstylist—it was the beginning of my love affair with texture, subtle imperfections, and au naturel colour palettes. Today, I’m a schooled graphic designer obsessed with all things wellness. I work exclusively with beauty and wellness pros because I get your industries, and I know what you need to do to look (and book) like the pro you are. 

A wellness-obsessed designer with 15 years behind the chair

MEET THE DESIGNER

meet mel

Branding can get more clients in your chair—I’ll show you how. Fill out the form to get started.

Beautify your business

LET'S WORK TOGETHER